When Daft Punk went to Wee Waa: the strangest album launch of all time

The tiny Australian town was surprised but got into the spirit, selling daft pork sausages and random access rissoles while celebrating a dusty agricultural show it will never forget In April 2013 word got out that Daft Punk planned to launch their album Random Access Memories from a regional Australian town barely anyone had heard of. Dubbed the “cotton capital” of Australia, the small town (population 2,000) with the evocative name of Wee Waa in the Narrabri shire of New South Wales was not much known as a dance music hub. The news, which began with murmurs about Sony label reps scoping the area for locations, seemed just bizarre enough to be true. Daft Punk, after all, were never great adherents of the traditional album rollout – and, with the revered French duo announcing their split this week, it’s worth taking ourselves back to their strangest one. Continue reading...
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